“My customers aren’t on social media, do I still need it for
my business?”
“Social media is so confusing!”
These are the three most common questions and complaints I
get about social media marketing. When I tell people what I do, Social Media
Strategist, they instantly look at me like I’m a magician or witch. They search
my business card for an easy button that will magically transform their social
media pages into a lead generation machine.
And that’s why I wrote the book.
I wanted to take a little of the mystery out of social media
marketing and provide some basic, simple, easy-peasy steps that any busy entrepreneur
could take in order to turn their business into an entity that attracts leads
automatically.
Listen, being a business owner myself, I know that keeping
your lead pipeline full is the make or break for your business. Companies like
Coco-Cola or Amazon can spend millions of dollars to generate leads and still
break even or make a profit.
As a small business owner or solopreneur, you don’t have the
same luxury.
If you spend $100, you need to see that $100 come back to
you speedy quick. Which is why social media marketing, with all its flaws and
inconsistencies, is one of the best marketing tools small business owners can
leverage. (ahem, please notice I did not say it’s the ONLY tool you should
leverage)
Think about it, over 70% of all consumers are on social
media between 2-6 hours per day. Re-read that sentence and let it marinate.
Marketing 101 will tell you to “go where the people are.”
Well, the peeps are on social media and if your business is NOT there, you
won’t be in business for very long.
We live in an age now where your clients and customers want
more access to you. They want to bond with you. They want to know you, what you
stand for, what you believe, and why you do what you do.
It’s this interaction with you (or lack thereof) that
compels them to buy from you or your competitor.
I understand that most business owners are busy “doing”
their business and don’t have the time to actually be on social media in a
regular basis. But there are ways to mitigate that and I discuss that in great
detail in the book.
So whether you’re an entrepreneur, an author, or just
getting started with sharing your gifts with the world, I encourage you to add
social media to your marketing arsenal. Build a following, nurture that
following by showing up consistently, and you will see your business grow right
before your eyes. Promise.
About the Book
It’s more than likely not your fault. There is a lot of misinformation (and outright lies) being told about how social media is supposed to work. In Social Leads you will discover post ideas to use on Facebook, Pinterest, LinkedIn, Instagram, TikTok, and more!
Your Very Own Social Media Playbook You Can Use Over and Over
If you want to add social media to your marketing plan, this is the playbook you need to get started. Understand how each platform works and how so you can achieve your business’s goals. Inside this action-oriented book, you’ll learn:
- How to get traffic to your social media pages for free
- What to do when you’ve tried everything on social media and you’re not getting results
- Example social media posts (with pictures) to help get your creative juices going
- Plus more!
ORDER YOUR COPY
Amazon → https://amzn.to/3awrSVf
About the Author
Shay Banks helps entrepreneurs get more
leads and sales with social media. If you’re not filling your pipeline
with new leads, Shay can show you how to use your social media pages to
do just that. Get more leads now by grabbing your free social media
toolkit at: www.shaybanks.com.
WEBSITE & SOCIAL LINKS:
Website: www.shaybanks.com
Facebook: www.Facebook.com/sbankstech
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